Lowe's, PetSmart targeted by conservatives battling the 'war on Christmas'

Filed under: Consumer experience, Competitive strategy, Ford Motor (F), Lowe's Cos (LOW)Looks like the so-called "war on Christmas" has begun. Lowe's Cos. (NYSE: LOW) and PetSmart Inc. (NASDAQ: PETS) have angered the American Family Association, a prominent religious conservative group. The home improvement retailer earned AFA's ire by calling Christmas trees "family trees" in a catalog. A Lowe's spokeswoman, speaking to the Charlotte Observer, called using the term an error that came during the "creative process." Lowe's has profusely apologized and the AFA has apparently forgiven the company. "We appreciate Lowe's for listening to its customers and responding appropriately to our concerns," AFA said on its website.Continue reading Lowe's, PetSmart